Senior Web Developer

    Nakheel

    The role of Senior Web Developer is a pivotal role within the Nakheel Marketing Department. Working within the Marketing team, this role will also work very closely with our IT Department, and is responsible for all front-end and back-end aspects of our customer facing digital platforms – including websites, mobile applications and other digital platforms. This role also is responsible for the build and dispatch of all digital communications – including emailers and other online marketing communication mediums.

    Front-end and Back-end Development

    ·  Develop functional and appealing web- and mobile-based applications based on usability

    ·  In-depth understanding of the entire web development process (design, development and deployment)

    ·  Provide website maintenance and enhancements

    ·  Use a combination of markup languages to write web pages

    ·  Write functional requirement documents and specifications

    ·  Assist other teams with coding and troubleshooting

    ·  Familiarity with browser testing and debugging

    ·  Maintain graphic standards and branding

    ·  Hands on experience with programming languages like PHP

    ·  Working knowledge of CMS frameworks

    ·  Familiarity with front-end languages (e.g. HTML, JavaScript and CSS)

    ·  Knowledge of SEO principles / Google Analytics / Google Tag Manager / Google Data Studio

    ·  Familiarity with software like Adobe Suite

     

    Lead Acquisition and Management

    ·  Liaising with the digital agency for lead campaign management.

    ·  Manage, nurture inbound leads

    ·  Monitoring lead acquisition from various digital platforms.

    ·  Supporting the Nakheel Data Strategy to streamline the leads flow

    ·  Optimizing/Monitoring Conversions on the website

    ·  Digital Lead Conversion Mapping with Reports

    Email Marketing & Marketing Automation

    ·  Design and HTML development of email marketing campaigns

    ·  Create advanced funnels for Marketing Automation including, forms and landing pages

    ·  Support CCC for their mail dispatch via SendGrid.

    ·  Segment Audiences based on the Sales requirements on Email Marketing Tool.

    ·  Preparing Email Marketing Insights and best practices.

    ·  Experience in Salesforce and SendGrid

    Social Media

    • Performing research on current benchmark trends and audience preferences
    • Overlook social platforms, Twitter, Facebook, Pinterest, YouTube and LinkedIn
    • Oversee day-to-day management of campaigns along with our media agency and ensure brand consistency and campaign performance
    • Monitor all aspects of social media interaction between customers and the company
    • Overlook social platforms, Twitter, Facebook, Pinterest, YouTube and LinkedIn
    • Ensure progress on all platforms by using analytical tools

    To apply for this job please visit ae.linkedin.com.