Digital Marketing Specialist

Industry

Digital Marketing / Advertising / Brand Management

Employment Type

Full Time

Location

Dubai, United Arab Emirates

Salary

AED 5,000 – 10,000 (Estimated)

Company

Janson Group

Qualification

• Bachelor’s Degree, Diploma, or Certification in Marketing, Digital Media, Business Administration, or a related field preferred

Experience

• 3–4 years of UAE digital marketing experience
• Proven experience in lead generation, campaign management, and conversion optimization
• Experience managing multi-channel digital marketing campaigns

Job Description

A growing organization in Dubai is seeking an experienced and performance-driven Digital Marketing Specialist to join its team. This opportunity is ideal for marketing professionals who are passionate about building brand visibility, generating quality leads, and executing successful digital campaigns across multiple platforms.

The successful candidate will play a key role in developing and implementing marketing strategies, optimizing campaign performance, and supporting business growth initiatives. This position offers exposure to diverse marketing projects within a collaborative and professional work environment.

Key Responsibilities

• Develop and execute digital marketing strategies to increase brand awareness and business growth
• Manage and optimize SEO initiatives to improve website visibility and search engine rankings
• Create, monitor, and optimize advertising campaigns across Google Ads and Meta platforms
• Generate quality leads through targeted digital marketing activities
• Develop engaging content for digital channels and support brand-building efforts
• Analyze campaign performance and provide recommendations for continuous improvement
• Collaborate with internal teams to achieve marketing objectives effectively
• Monitor industry trends and identify new digital marketing opportunities
• Track key performance indicators and prepare marketing performance reports
• Support website, social media, and online branding activities

Requirements

• 3–4 years of proven digital marketing experience within the UAE market
• Strong understanding of digital marketing trends, tools, and performance metrics
• Experience in lead generation, campaign management, and conversion optimization
• Excellent analytical, organizational, and communication skills
• Ability to work independently and manage multiple projects simultaneously
• Strong problem-solving abilities and attention to detail

Strong Knowledge Of

• Search Engine Optimization (SEO)
• Google Ads and Pay-Per-Click (PPC) Advertising
• Meta Ads and Social Media Marketing
• Lead Generation Strategies
• Content Creation and Brand Management
• Marketing Analytics and Campaign Reporting
• Conversion Rate Optimization (CRO)
• Website Traffic Analysis
• Digital Marketing Performance Metrics
• Online Advertising Best Practices

Benefits

• Competitive salary package
• Professional and collaborative work environment
• Career growth and advancement opportunities
• Exposure to diverse brands and marketing projects
• Continuous learning and professional development opportunities

How to Apply

Apply by sending your updated resume.