A Government Entity in the Emirate of Ras Al Khaimah
Job description / Role
Strategic and Communication Responsibilities:
• Develop and drive an internal and external communications strategy in coordination with senior management and relevant stakeholders
• Acquire innovative and new communication platforms to ensure successful delivery of messages to relevant audience including eNews bulletins, newsletters.. etc
• Ensure internal communications messages are consistent across all mediums and for different schools
• Drive crises communication messages including drafting of holding statements, response scripts, Q&As, speeches…etc
• Support the entire Customer Experience team to achieve objectives and goals set by RAK Academy management.
• Manage and develop relevant public communications on behalf of the schools including official letters, holding statements…etc
• Oversee the nature and tone of content, and adherence to branding, across the organisation’s communication channels.
• Develop templates and guidelines to support the relevant teams in all external responses including responses to existing parents, prospective parents, general inquiries…etc
• Develop all PR content including press releases, interviews for top management, public speeches, feature stories….etc
• Develop all advertorial content, including brochure text, website text, advertisement text, presentation text, social media posts…etc
• Develop and manage all communications to prospect parents with the purpose of attracting them to join the schools
• Manage the engagement of all social media platforms and direct inquiries to the relevant department
• Develop relevant mass communications to existing parents in line with key messages developed in coordination with the Customer Experience team and senior management; including new developments, calendar of events, offers…etc.
• Develop relevant mass communications to students in line with key messages developed in coordination with senior management and teachers
• Develop relevant internal mass communications in line with key messages developed in coordination with the HR team and senior management.
DEVELOPMENTAL RESPONSIBILITIES:
• Engage actively in professional development in order to remain current in best practices related to independent school communications, emerging social media, and effective marketing and advertising strategies.
To apply for this job email your details to jobs@gccuae.com
Never pay anyone for a job application, interview, recruitment process, visa processing, or job offer. Legitimate employers and recruitment agencies should not ask candidates to make payments in exchange for employment.
- GCCRecruitments.com is a job information platform sharing employment opportunities across the GCC region.
- We make reasonable efforts to publish accurate and genuine job opportunities from companies and trusted sources.
- However, we cannot guarantee the authenticity, availability, or accuracy of every job posting, as some information comes from external sources.
- GCCRecruitments.com is not an employer or recruitment agency and does not participate in hiring, interviews, or candidate selection.
- We never charge job seekers any fees for applying to jobs listed on our website. Never send money to anyone claiming to represent us or an employer.
- Candidates should verify job details and employer information through official sources before sharing personal information or attending an interview.
- We are not responsible for fraud, financial loss, or misleading information involving employers, recruiters, or third parties.
- Found a suspicious listing? Report This Job so we can review it.